By Tim Smith
Rolls-Royce have made another special edition with some extra bits and some quite nice paint. Oh, and the promotion video has some inspirational music.
When I was a boy of nine, or there about’s, my Mum and Dad had a Citroen BX. Now, aside from the all of the pneumatic trickery (which, when you’re about nine, is possibly the most excellent thing a car can have. Well, apart from five turbo’s or something) it was a ‘Leader’ special edition. It had all stickers on the side saying ‘Leader’, in case you were phoning your insurance company and you forgot what type of car it is. At least I assume that’s why people put there car’s model name in big letters down the doors or wings or bonnet.
I guess it must have had some special electric windows or some dealer fit carpets or something, because this car was clearly built to lead. Not like those Cavaliers that were good at nothing at all apart from having the cool badge designation of CD or, even better, CDX.
Never, though, did the BX try to evoke a great or powerful achievement of a man or woman from the past. Those who put it together knew it was just a mass market car, and although they did a fine job of making it distinctive and interesting, when the marketing men and women got hold of it they didn’t think,
‘I know, let’s call it the BX Bonaparte, or Descartes or Hugo or Satre or something. Anything, to make us look like we’re doing something that means more than just a car. I mean merde, these people are paying MONEY for this stuff. We’d better make them think they’re taking part in an event’.
Or maybe they did. But then the eighties were quite… cokey… if you know what I mean.
All of this brings us to the Rolls-Royce Phantom Drop-Head Coupe Waterspeed Collection. Which is a thing.
A cool looking thing, that is a Rolls-Royce Phantom Drop-Head Coupe, which is a good thing, but it’s still essentially Rolls-Royce Phantom Drop-Head Coupe, only this time, with some makeup on. Some blue makeup.
Here’s an overblown video for your eyeholes: